We’re back baby! And it feels so good! Our Master Meter team is headed out to water conferences in September and we couldn’t be more excited. First up, we’ll be headed to Milwaukee for the WaterPro Conference hosted by the National Rural Water Association. Next, we’ll be rolling out the red carpet for utility leaders […]
How a Customer Service Manager Became a Water Hero
Are you sitting down? Comfortable? Good, because we have a story to share with you. Our tale begins in a squat, square building with few distinguishing features. If you drove past it, you wouldn’t even notice it. Yet, within this building operates the most important, life-protecting team in the Town of Blacksburg. And at the […]
Can’t Fix a Leak You Don’t Know Exists
Though we’re still wrapping our heads around what happened in Texas last month, we would be remiss if we didn’t thank the many utility workers who have been working doggedly during and after the recent winter storm, Uri. These front line workers worked countless hours to not only restore water service to their communities but […]
Where to Find Growth During an Economic Downturn
Where to find growth during an economic downturn is a challenge. After the year we’ve all just had, where learning to be flexible and flying by the seat of our pants wasn’t optional, it may feel a little ridiculous to even attempt goal-setting in 2021. After all, the woes of 2020 have thus far appeared […]
Water Stewardship – Because Everyone is a Water Manager
Smart water technology has evolved the water utility’s role within municipalities to have a seat at the proverbial Smart City table, participate in the IoT plan, and drive water stewardship. There are many benefits to replacing your meter system with AMI (Advanced Meter Infrastructure) technology. For the utility, the game-changer is when you couple it […]
A Call for Collaboration During a Pandemic
Pandemic Collaboration In the midst of a pandemic, the President of the United States signed an Executive Order giving the water industry an opportunity to unite together. It asks us to address aging water infrastructure, water supply reliability, improve water quality, and sets up a framework and structure for the federal government to collaborate and […]
Keeping Your Customers Informed with a Customer Portal
Water services are no doubt essential, especially during a pandemic when more people are staying home, and cleanliness is a top priority. Ease your customers’ minds during these uncertain times by keeping communications flowing. A customer portal is a perfect way to stay in touch. Here are some ways to use this tool to help […]
AI & the Water Sector
Much has been speculated already about how emerging technologies like Artificial Intelligence can help out many sectors, including the water sector. It might seem like a far-fetched idea for some utilities; however, as we are well into 2020 now, some companies are already helping to forge this into reality.
The Bottled vs. Tap Debacle
Tap water has a great origin story. In the early 1900s, public water systems began routinely disinfecting drinking water supplies. This turned out to be critical in the reduction of waterborne diseases. Water has always been an innovative industry. Imagine if routine disinfection of drinking water had been met with resistance, or hadn’t been thought […]
Make 2020 “The Year of Communication”
As we prepare to dive into 2020, it is important to assess the challenges our industry will need to overcome in the years ahead. As a meter technology company, we understand the importance of approaching challenges with smart solutions and proactive communication. Ultimately, our technology is all about helping customers and utilities to feel empowered, […]
Workforce Development: Preparing for the Approaching Skills Gap
It’s almost here. The “Silver Tsunami” is about to come crashing down across the workforce and, with it, a tremendous skill gap will be exposed between those preparing to leave the workforce and those just starting their careers. Much like an actual tsunami, there is little we can do to stop it, but there are […]
Combatting Tech Fatigue in the Water Industry
It seems like tech continues to outsmart us. We wear our phones on our wrists, give verbal commands to our home appliances, and even buy umbrellas that send weather notifications to our phones. In a time where we are tethered to our tech, it can feel impossible to perform our day-to-day duties without the help […]
Measure What Matters
We’ve heard it for years…
Can You Imagine A Day Without Water?
Did you know? The average American uses 17.2 gallons of water every time they shower — and that’s only a small portion of a person’s day. Can you imagine an entire day where you couldn’t use water at all? The “Imagine A Day Without Water” campaign aims to educate people about the value of water […]
THE 4-1-1 ON RURAL WATER
Since the National Rural Water Association will soon hold its WaterPro conference in Nashville this September, it seems like a great time to touch on some of the current issues in rural water. Don’t worry if you can’t make it, though. Next year’s conference will be held in Phoenix, and the Rural Water Rally will […]
A 4.0 IN H2O: THE SMART WATER SUMMIT
The 2019 Smart Water Summit, which took place in Arizona at the end of August, marked 2.5 days of boardroom meetings and solution showcases with more than 120 utility guests and 50 vendor partners. The summit offered an opportunity for utility leaders to see the next best smart water innovations available. Master Meter was honored […]
Disruption: It’s Not Just about Tech
Harvard Business School professor Clayton Christensen first coined the phrase “disruptive innovation” in his 1997 book, The Innovator’s Dilemma. According to Christensen, disruptive innovation happens when “a product or service initially takes root in simple applications at the bottom of a market—typically by being less expensive and more accessible—and then relentlessly moves upmarket, eventually displacing […]
You have a customer portal…now what?
By now, you know that portals offer utilities another opportunity to communicate with your customers. You’re all in and invested in a customer portal. You know how important it is to reach your customers where they are — and often, you do so via email. Some may argue that email is ineffective or that marketing […]
Building Trust By Building on the Customer Experience: AI and Water
Branding and customer experience are complicated in an industry where customers don’t have a choice in their water and wastewater service provider. Historically, water utilities focused on protecting public health and the environment, which are important to the health and vitality of a community. But water utilities are more than environmental and public health entities; […]
The Future of Water Tech: Smart or Intelligent?
As a company in the business of developing smart water solutions, we’ve grown increasingly curious about the conversation happening around intelligent water. It was all a buzz at ACE 2019, so we decided to take a deeper dive.