Branding and customer experience are complicated in an industry where customers don’t have a choice in their water and wastewater service provider. Historically, water utilities focused on protecting public health and the environment, which are important to the health and vitality of a community. But water utilities are more than environmental and public health entities; […]
The Future of Water Tech: Smart or Intelligent?
As a company in the business of developing smart water solutions, we’ve grown increasingly curious about the conversation happening around intelligent water. It was all a buzz at ACE 2019, so we decided to take a deeper dive.
From communication to technology, sometimes the best solution is to Just Ask…
The past few weeks have included a myriad of travel for Master Meter. In May, our VP of Marketing, Ian MacLeod, traveled to Miami to the Smart Water Network Forum SWAN 2019 Conference. His two most important takeaways from SWAN set the stage for our June travel.
Just Ask Alexa at ACE 2019
See you in Denver We will be at ACE 2019 in Denver (“Innovating The Future Of Water”) from June 9-12. Here’s a sneak peek at what we’ve got in store for you when you stop by and see us:
GRATEFUL FOR PERSPECTIVE: KEEPING HUMANITY IN A DIGITAL WORLD
For the past several years, the public’s understanding of the value of water in relation to the system, services, and resources a water utility provides has been one of the top five issues facing the water industry according to the American Water Works Association’s State of the Water Industry report. As a water tech company […]
“SMART” WATER: THE END OF A BUZZWORD?
At Master Meter, Inc. we’re passionate about being leaders in our industry. We strive to serve a superior product and to ensure that product creates solutions that solve the real challenges our customers face. However, excellence is defined by what others say about you. As Pixar founder Ed Catmull states in his book Creativity Inc, […]
SMART WATER FOMO: OVERCOMING THE FEAR OF CHANGE TO MOVE FORWARD
Leadership often feels like a leap of faith. As Simon Sinek has said, “it takes great courage to believe in something greater than yourself.” Being a leader is tough—it can be a thankless, lonely job. It takes courage to stand up for what you believe to be right, especially when leading people through change. October […]
IMAGINE A DAY WITHOUT WATER: HOW TECHNOLOGY CAN TELL THE STORY
The Imagine a Day Without Water campaign, hosted by the Value of Water campaign, is truly one for public stakeholders because imagining that day is a nightmare situation for the water industry. We’re acutely aware of water’s connection to, well, everything. Imagine A Day Without Water, falls on October 10th this year and it’s a […]
Jean-Claude Lauret 1951-2018
The entire Master Meter family is saddened to announce the passing this week of Jean-Claude Lauret, our esteemed and greatly valued friend who oversaw our Master Meter Canada, Inc. operations as its Managing Director and Vice President. July 30, 2018, Jean-Claude succumbed to his battle with lung cancer after a late-stage diagnosis, passing away at […]